Six months is a long time to watch someone you love hit a wall over and over again.
My wife had been job hunting in Sweden for the better part of half a year. She's good at what she does. That was never the question. The question was why a process this broken was still the default in 2026.
Here's what her weeks looked like, roughly.
She'd spend most of her time on Arbetsförmedlingen, Sweden's national job board running searches, clicking through listings, trying to figure out which ones were even worth her time. The search isn't terrible, but it's basic. No real way to know if a listing actually matched her background without opening it and reading the whole thing. So she'd open a lot of listings. Most weren't right. Back to the list.
Then the cover letters. Each one from scratch. She'd sit down, pull up the job description, pull up her CV, and start writing. A good cover letter for a specific job takes time. Multiply that by the number of applications you need to send to get anywhere, and you're spending hours every week just on letters. Not applying. Not interviewing. Writing.
And then there's Aktivitetsrapport.
If you're not familiar with Aktivitetsrapport.It is a monthly requirement from Arbetsförmedlingen when you are registered as a Jobseeker and receiving unemployment benefits, you have to submit a report each month documenting your job search activity every application, every contact, every interview. Miss the deadline and your benefits stop.
The idea made sense, the execution is painful and there's no automation, no import, no way to pull in what you've already been tracking. You sit down once a month and manually log everything from memory or from whatever spreadsheet you've been keeping. My wife spent hours on this. Every month.
I'd watch her do it and feel a particular kind of useless. Not because I couldn't help in the moment, but because the whole thing felt so obviously fixable. Job search data is just data. Cover letters follow patterns. Aktivitetsrapport is a form. None of this needed to be manual.
So I started building.
I want to be honest about what PlatsAI is right now:It's early. I'm a solo founder building this in my evenings after work. It's not finished. The waitlist is open and the product isn't live yet.
But here's what it will do.
It connects to Arbetsförmedlingen's public API and surfaces job listings with an AI match score against your CV so you spend less time opening listings that were never right for you. It generates cover letters that are actually tailored to each job, not a template with the company name swapped in. It tracks your applications automatically and, at the end of the month, generates your Aktivitetsrapport pre-filled and ready to copy into Mina Sidor (My Pages).
That last one might sound minor. It isn't. For anyone registered with AF, that monthly admin task is a real weight. The goal is to get it down from hours to two minutes.
I'm building this in public. Every technical decision, every number, every week. Partly because I think the process is worth documenting, and partly because the accountability helps.
If you're job hunting in Sweden or you know someone who is the waitlist is at platsai.se. No credit card, no commitment. Just early access when it's ready.
And if any of this sounds familiar, I'd genuinely like to hear about it. What does the job search actually feel like from where you're sitting? What's the part that eats the most time?
I'm building this to fix a real problem. The more I understand the problem, the better the fix will be.